Communications Strategy

Carol Hopkins, co-chair of the First Nations Addictions Advisory Panel (FNAAP) developed a communications strategy (PDF) for FNAAP to inform the Renewed Program Framework for NNADAP. This communication strategy outlines the key individuals and organizations who will be engaged in ongoing dialogue through various mediums, including:

  • Regional Needs Assessments,
  • Print material,
  • Web postings,
  • Blog discussions,
  • Face-to-face dialogue (e.g. key informant interviews or focus groups)

Objectives of FNAAP Communications Strategy Participation and collaboration: Through formal and informal processes such as: focus groups, key informant interviews, blogs, surveys which are both planned and based on need. Transparency and Accountability: Through sharing information, background papers, presentations and other information of the FNAAP through web posting and ensuring linkages from key web sites (AFN, regional working groups, Canadian Council on Substance Abuse). To ensure engagement: from the field of NNADAP / NYSAP and their networks in formulating evidence-based recommendations for the renewal of NNADAP. To facilitate clear expectations: for change within NNADAP / NYSAP and while managing potential challenges of a consensus building process.

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